Pay it. One of the EU's better laws is that foreign nationals may not be treated any more favourably than nationals of the home country. This means than foreign nationals must be pursued equally vigorously as home nation nationals: no more free crossings of the Dartford Bridge for Germans, Poles or Finns. If not paid, the cost of recovery will be added to the fine, and the amount due can balloon.
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In May 2014, the European Court of Justice ruled that the legal basis of the Directive on Cross-Border Exchange of Information related to road safety 2011/82, which came into force in November 2013, was incorrect
[2]. The European Court of Justice found that the measures proposed in the Directive do not concern ‘prevention of crime’ as defined under the police co-operation rules, but rather road safety, which is a transport issue. However, given the importance of the law for road safety, the ECJ said the current rules will stay in place while a new proposal is agreed. The Court has granted a one-year transition period, meaning the rules will remain in effect until May 2015.
Following the ruling a new Directive 2015/413 was adopted in March 2015 with a legal basis under the EU transport policy
[3]. EU Member States must transpose the new legislation into their national law by May 2015 or risk facing EU infringement procedures. In the meantime the 2011/82 Directive remains in place at national law level until this is replaced by the newly transposed legislation. Three countries, UK, Ireland and Denmark have a later transposition deadline of May 2017.
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Naturally, on or around the May 2017 date, The Daily Wail, and others, made much fuss about foreign nationals evading electronic tolls in the UK, while British drivers were pursued for similar offences, without celebrating the good old common sense of European lawmakers in closing this loophole caused by modern collection methods, and that the delay was at the request of the British, Irish and Danish governments.