"The Expectation of Expectation is ever increasing"
A quote from a new cooking programme " you can have bad food from a restaurant but great service and you would always go back ,but if you have great food and bad service you will never go back" Good service is all about communication and good attitude.
I have a van and a new California on order, what I want from my van is reliability and low running costs when it goes into a Dealer for service or repair I want them to fix it first time so that it can be back on the road earning its keep, I would expect the dealer to keep me informed and to come up with solutions if they had to keep it longer than planned perhaps a loan vehicle for example, that to me would be good service, on my part I would stay calm reasonable and treat them with respect.
From being in the motor trade for many years some customers can be just plain rude and unreasonable.
The problem I see with the California is that it is more complex and customers expectation is higher ,if my van has a few rattles it is not a problem with me as I sort of expect it but if my California (when I get it ) rattles then its going to drive me crazy. Both vehicles are important to me for different reasons. Rattles for instance can be hard to cure ,just when you cure one another appears in a different area, but as long as the Dealer was trying hard to sort it and coming up with solutions and keeping me informed then I would feel like I was getting good service.
I don't think that you need two tiers of Dealers just good staff with a "I can do attitude" which cascades down from the owners of the Business and good levels of investment in training.