GrannyJen
Super Poster
Lifetime VIP Member
For a lot of dealers I would suspect that selling a Cali is an unwanted irritation.
If you have a high volume market, selling lots of transporters and other regular vehicles a week, why would you want to encumber yourself with selling a vehicle that is twice as complicated, difficult to understand - even for those used to sleeping in the things, full of potential warranty claims that have nothing to do with the bread and butter mechanical bits, a check list that is as long as your arm and an operating manual to explain to a customer that is more detailed and complex than the average PhD thesis?
This is the flaw in VW's marketing of the California. It is being sold through the wrong outlets mostly.
If you have a high volume market, selling lots of transporters and other regular vehicles a week, why would you want to encumber yourself with selling a vehicle that is twice as complicated, difficult to understand - even for those used to sleeping in the things, full of potential warranty claims that have nothing to do with the bread and butter mechanical bits, a check list that is as long as your arm and an operating manual to explain to a customer that is more detailed and complex than the average PhD thesis?
This is the flaw in VW's marketing of the California. It is being sold through the wrong outlets mostly.